Samuel Goldwyn Pictures seems to see a huge American audience for foreign, Kirsten Dunst-free period drama that no one else has noticed. To that end, they've picked up the rights to Michael Apted's Amazing Grace, a movie that phantom audience is sure to devour: The film stars a trio of talented actors who are also non-draws in the US (Ioan Gruffudd, Albert Finney and Romola Garai), and is a biopic of William Wilberforce, an 18th-century British abolitionist. Yes, 90% of America just fell asleep. Now to me, this sounds awesome (as does the distributor's insane-yet-admirable plan to collaborate with Walden Media on a "comprehensive marketing initiative" addressing modern slavery, and urging social action) -- but you know I'm a history nerd who enjoys reading books about things like maps and 15th-century monarchs. And moviegoers like me will earn this film what, $4,000 on its opening weekend next February? If you're not yet convinced that everyone at SGP has lost their minds (albeit in a wonderfully ambitious way), get this: The release date has been schedule to fall on the 200th anniversary of Parliament's vote to end slavery in all British-controlled territories. If anyone cares about this, I will be the happiest wrong person on earth, but really, the chances seems very, very slim.
1. I wonder how far Walden Media will take their marketing plan considering that Wilberforce was an evangelical Methodist. There's no doubt that fact escaped Philip Anschutz, I would imagine.
Posted at 4:00AM on Sep 1st 2006 by jonny rice